A few years ago business Facebook pages were all the rage. The word was that companies that didn’t jump on it were going to be left in the dust. Facebook for business was assumed to be the perfect leveler because it had no cost and allowed the little guy to promote himself and compete with [...]
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Social Media for Confidential Services
Until now, providers of confidential services could not take advantage of the communication opportunities of social media. I explained the reasons for the restrictions in my post last week. By focusing on one successful financial advisor, this week I will show how things are now changing. There are many potential benefits of social media for [...]
The Lone Ranger of Social Media in Confidential Services
At a program about social media back in January, I met a very forward thinking financial advisor who was trying to learn how to use these tools to help his clients. Over the years I have talked to many small business owners about the ways they promote their products but this man seemed unusually savvy [...]
Content Trust
Last Saturday I attended the WordPress Meet-up in Dallas hosted by Tony Cecala. Sean Jackson was the featured speaker for the January meeting. Jackson explained how to make money as a blogger. Sean Jackson is a partner at Copyblogger and I have heard him talk about digital marketing several times. He does terrific, thoughtful presentations. [...]
LinkedIn Power
Social media helps people to connect. Used poorly, those connections don’t really add much value (and take a lot of time and energy), but used well, they can be very powerful. LinkedIn, Facebook, and Twitter can assist businesses in a number of ways. They provide a platform for an organization to Build visibility and become [...]
- In Business, Failure Is Always An Option May 16, 2013
- Facebook: Bad for Business? May 9, 2013
- A Systems Approach to Business Communications May 2, 2013
- Social Media for Confidential Services April 25, 2013
- The Lone Ranger of Social Media in Confidential Services April 18, 2013
- Start Something That Matters December 15, 2011
- Applying Social Media August 25, 2011
- Common Sense and Real Sense March 22, 2012
- Linking to Power March 8, 2012
- Making Critical Business Decisions March 1, 2012
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