You are here: Home > Public Relations
Archive | Public Relations RSS feed for this section

A Public Relations Crisis Management Allegory: The Tornado

By on May 23, 2013 in Public Relations

My heart goes out to the people of Moore, Oklahoma. As emergency personnel and government officials described the disaster relief efforts after the terrible tornado this week, I was reminded that many of the same steps are necessary for public relations crisis management. In both cases, the crisis is often difficult to avert but effective [...]

Read full story • Comments { 0 }

Facebook: Bad for Business?

By on May 9, 2013 in Facebook, Public Relations

A few years ago business Facebook pages were all the rage. The word was that companies that didn’t jump on it were going to be left in the dust. Facebook for business was assumed to be the perfect leveler because it had no cost and allowed the little guy to promote himself and compete with [...]

Read full story • Comments { 0 }

Telecommuting: To Be, Or Not To Be (at Home)

By on March 7, 2013 in Business, Management, Media Review, Movie Review, Public Relations, Strategic Planning

Last week, CEO Marissa Mayer shook up the business world by announcing that Yahoo would stop allowing employees to work at home after June. In recent years, more workers have begun to telecommute and outsourcing to off-site contractors has become commonplace, so this decision was startling, especially from an internet company.  There has been a [...]

Read full story • Comments { 0 }

Give and You Shall Receive

By on December 6, 2012 in Branding, General Marketing, Personal Marketing, Public Relations, Uncategorized

My family lived in New Orleans for nine years when my children were small. It is customary there for businesses to give a “lagniappe” when there is a transaction. For instance, if you buy a dozen donuts, the business will give you an additional one as “a little something extra.”  That thanks you for your [...]

Read full story • Comments { 0 }

Business Strategy: It’s All About Relationships

By on November 22, 2012 in Business, Management, Personal Marketing, Public Relations

Celebrations of thankfulness/gratitude are common around the world.  They are important because, as we go forward, we need to take stock of where we are and have been.  Thanksgiving is a time to do that. The the top of most Thanksgiving lists includes the quality of our central relationships (family, friends, work). What we call [...]

Read full story • Comments { 0 }